User-Centered Thinking at Every Step
Organizations, teams, and individual roles that commit to a user-centered design will enjoy better outcomes thanks to the intrinsic iterative nature of the process. But widespread buy-in is crucial to success.
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Organizations, teams, and individual roles that commit to a user-centered design will enjoy better outcomes thanks to the intrinsic iterative nature of the process. But widespread buy-in is crucial to success.
If you find yourself aligning teams, asking the tough questions, and moving projects forward, you’re a Product Champion—a unique kind of leadership role that requires balance and determination. Every team needs one, so let’s dig into what it takes.
Want to be an effective Product Champion? Learn the “languages” of those around you and get a grasp on what your colleagues do. You don’t need to be an expert, but you need to have more than just a cursory knowledge.
A capable, confident Product Champion is integral to success—but what, and who makes the best Product Champion? In our experience, the what is a balancing act and the who can be a surprise. The good news: the traits of a great Product Champion can be cultivated.
If you want to support both legacy and modern browsers without sacrificing performance you’ve got to get creative. In the latest installment of the Eleventy Starter Repo series, we show you how—with legacy JavaScript builds and TypeScript support.
When it comes to web accessibility, testing your work is just as important as the build itself. Learn how to efficiently test for web accessibility using a checklist based on WCAG success criteria and how to effectively deploy your team to tackle the testing.
As a Product Champion, your development team needs your support. Learn how prioritizing clear outcome goals, enforcing project scope, and listening to developer requests can set a project up for success.
In the last article of our Eleventy Starter Repo series, we taught you how to create flexible CSS support with SCSS. Today, you’ll learn how to add support for JavaScript with a modern bundling process, linting, and testing.
Sparkbox was hired by a large company to develop a design system to support their many initiatives. Unfortunately, the chosen Product Champion was not positioned for success. We have recommendations on how you can avoid pitfalls like these.
Are you accountable for the delivery of a software development product? Then you are a Product Champion. Learn more about the balance between strategic and tactical leadership, the resources you’ll need to succeed, and the pitfalls you have to avoid.

Katie Jennings
Vice President of Business Development